Session 2 [Fri 150110] - First Live Session/ The Design Process/ The Rudiments of Flash
Hi Sally! A useful session today I think.
The Creative Process
It's important not to forget the process of designing as you handle what may seem a simple task like the Superbanner brief.
There is still research and brainstorming to be done on a set theme.
Your thinking and initial sketching on the subject should result in a range of ideas. These should be honed to three or four and a final choice made from these.
The final choice may be the first thought you had but it will be enriched by the supporting ideas. This is even more expected of a designer in an advertising context.
A simple search on Google will bring up a respectable list of Green organisations to aim your thinking at, from home composting to off-shore wind farms, and activists fighting for the rights of island dwellers and polar bears everywhere.
I look forward to your boards next week. Remember to prepare a template storyboard sheet with room for description, directions for animation, and timings where you can.
The Rudiments of Flash
We covered quite a lot of ground today. Armed with that insight and with recourse to the recommended books you should be able to pick it up a pace with your understanding of the Flash environment.
It will be interesting to see what you learnt next week in some actual practical examples. Make a note of whatever you wanted to do but weren't able to achieve so we can cover it the next time we meet.
What we covered today -
Moving Forward
Three things need to be established alongside the banner project -
So, in addition to your Superbanner work, watch the blog this week for the written/research assignment, start reading the Learning ActionScript for Beginners book, and interview your brains for ideas toward your main project.
I'm getting excited for you already!
See you soon,
James
The Creative Process
It's important not to forget the process of designing as you handle what may seem a simple task like the Superbanner brief.
There is still research and brainstorming to be done on a set theme.
Your thinking and initial sketching on the subject should result in a range of ideas. These should be honed to three or four and a final choice made from these.
The final choice may be the first thought you had but it will be enriched by the supporting ideas. This is even more expected of a designer in an advertising context.
A simple search on Google will bring up a respectable list of Green organisations to aim your thinking at, from home composting to off-shore wind farms, and activists fighting for the rights of island dwellers and polar bears everywhere.
I look forward to your boards next week. Remember to prepare a template storyboard sheet with room for description, directions for animation, and timings where you can.
The Rudiments of Flash
We covered quite a lot of ground today. Armed with that insight and with recourse to the recommended books you should be able to pick it up a pace with your understanding of the Flash environment.
It will be interesting to see what you learnt next week in some actual practical examples. Make a note of whatever you wanted to do but weren't able to achieve so we can cover it the next time we meet.
What we covered today -
- The Flash GUI, key panels, and Workspaces
- Setting the Document Properties [Apple-J] including bgd colour, frame rate [18fps for the Banner]
- When to use bitmap, when to use vectors
- Comparing file size for bitmap and vector art
- Symbol Types - Graphic, Button, MovieClip
- Naming Protocols - one rule for the Library items - Symbols - and another for ActionScript-able Instances
- Importing single layer bitmaps to the Stage/ Library
- F8 - Convert To Symbol
- Importing Layered PSD artwork to the Stage
- Introducing Tweening Types - Classic [Frame by Frame/ Shape Tweening], Motion Tweening, and Inverse Kinematics
- Working with a Motion Path in a Motion Tween
- Editing the span and keyframes of the MotionTween Object on the Main Timeline
- Introduction to the Motion Editor
Moving Forward
Three things need to be established alongside the banner project -
- Defining your final assignment
- Starting your analysis of Flash sites
- Reading on ActionScript
So, in addition to your Superbanner work, watch the blog this week for the written/research assignment, start reading the Learning ActionScript for Beginners book, and interview your brains for ideas toward your main project.
I'm getting excited for you already!
See you soon,
James

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